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Email Marketing Campaign Template

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email marketing campaign template

It may look to be a simple step. Just open a new document and start typing, right? But it’s rare for this to work for me. I love to get a solid working name and an outline before I write too much. John’s written about this before, after he discovered he could accelerate his composing procedure ~600 percent by creating an outline .

As I wrote an outline for a post this week I realised I had been repeating the same process for every single new article I work . Like any fantastic programmer, I realised repeating the exact same work over and above means that is probably a good chance for automation.

So I decided to create a few templates for myself.
I began by creating a template for my common Ghost blog post arrangement. Since that structure’s particular to mepersonally, I also created a template based on how John structures his articles, and another according to a writer whose work I admire.

For every template I’ve created a gist to show you what they look like. They are just Markdown documents, so go right ahead and save , rename them if you like, and copy-and-paste the contents into a new file whenever you are ready to compose. Click on the”view raw” link to the bottom of every gist to observe the plain text version, which you may copy into a new file on your favourite writing program.

With this template, I can start with answering each dot line with a couple of notes about what I need to write in that segment. From the time I am done, I’ll have a rough sketch of what the finished piece will look like. This should make it simpler to expand my notes to fully-formed paragraphs and cause them to flow to each other nicely, since I understand the arrangement of the entire piece beforehand.

Using the template, I found that my outlining process became more involved. I’d really planned to do a full rough draft of the post in the early hours, but it took me a few hours simply to get the outline done, so I set the draft off for a different day.

On the flip side, I’d over 1600 words composed in my outline, and a solid idea about what each segment would contain and how they’d work together to create a feeling of flow from the article. Even though outlining took longer than normal, drafting took time because I had put myself up for victory. Composing the draft was just a matter of taking each chunk of notes from the outline and filling out it into a readable paragraph or 2.

It was quite a different procedure to the way I normally do the job, and that I had been tempted a couple of times to prevent the extra research or thinking required to complete the outline correctly. I often put these things off until I am drafting, and that’s when I must be focused on writing rather. I stuck to it, though, and from the time I got around to writing the draft I was grateful I’d had.

I’ve actually overhauled my outline and research procedure by using this template. It is a more productive part of the procedure now and makes drafting easier. Hopefully it’ll lead to better function, too.

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