9 e Page Marketing Plan Templates DOC PDF Excel from marketing one pager template , image source: www.template.net
marketing one pager template
It may look to be a simple step. Simply open a new document and start typing, right? But it’s rare for that to work for me. I love to have a solid working title and an outline before I write too much. John’s written about this before, after he found he could accelerate his composing procedure ~600% by creating an outline first.
As I wrote an outline for a post this week I realised I had been repeating the same procedure for every single new post I work . Like any good programmer, I realized repeating the exact same work over and over means that’s probably a good opportunity for automation.
So I decided to create some templates for myself.
I began by creating a template for the most common Ghost blog article structure. Since that structure’s particular to me, I created a template based on how John constructions his posts, and another according to a writer whose work I admire.
For each template I’ve made a gist to show you exactly what they look like. They are just Markdown files, so go ahead and save , rename them if you like, and copy-and-paste the contents into a new file whenever you are ready to write. Click the”view raw” link to the bottom of every gist to observe the plain text version, which you may copy into a new file on your favourite writing program.
With this template, I can start with answering each dot point using a few notes about what I need to write in that segment. By the time I am done, I’ll have a rough sketch of what the final piece will look like. This should make it simpler to enlarge my notes to fully-formed paragraphs and cause them to flow into each other well, since I know the arrangement of the whole piece in advance.
Using the template, I discovered that my outlining process became more involved. I’d really planned to do a full rough draft of that post in the morning, but it took me a couple of hours simply to have the outline done, so I set off the draft for a different day.
On the flip side, I had over 1600 words written in my outline, along with a solid idea of what each segment would comprise and how they would work together to create a feeling of flow from the article. Though outlining took more than normal, drafting took time because I’d set myself up for success. Composing the draft was just a matter of taking each chunk of notes out of the outline and filling it out into a readable paragraph or 2.
It had been quite a different process to how I normally do the job, and I had been tempted a few times to prevent the extra research or thinking necessary to complete the outline properly. I frequently put these things off until I am drafting, and that’s when I must be focused on writing rather. I adhered to it, though, and by the time I got around to writing the draft I was glad I had.
I have really coined my outline and study process by using this template. It’s a more productive part of my procedure now and makes drafting easier. Hopefully it will lead to better work, too.
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